Branding

Snapdeal

Campaigns, Branding & Digital Creatives

Year :

2014-2017`

Industry :

E-commerce

Client :

Snapdeal

Project Duration :

2014-2017`

Problem

Back in 2014, Snapdeal was scaling fast and needed a design system for campaigns that worked across both print and digital media.
The challenge was to deliver consistent, high-quality creative output across festivals, product launches, office branding, and customer engagement campaigns—all while working under very tight deadlines.

Research

  • Studied e-commerce competitors and their festive campaigns.

  • Explored user engagement touchpoints like mailers, push notifications, and campaign landing pages.

  • Worked closely with marketing and growth teams to understand what drives customer trust and conversions.

Solution

I contributed to multiple high-impact projects at Snapdeal, including:

  1. Dil Ki Deal - Snapdeal Campaign

    • Designed festive campaign creatives for digital + print.

    • Balanced emotional appeal with strong product highlights.

  2. Print & Outdoor Ads

    • Delivered newspaper ads, hoardings, and Metro creatives.

    • Ensured visibility and recall through impactful layouts.

  3. Digital & Growth Campaigns

    • Designed responsive layouts for campaign landing pages.

    • Created mailers, push notifications, and banners to drive sales and engagement.

  4. Office Space Branding

    • Worked on Snapdeal office interiors and wall branding.

    • Extended the brand’s story into a physical workspace.

Impact

  • Contributed to Snapdeal’s brand consistency during a high-growth phase.

  • Learned and applied end-to-end design workflows (print, digital, campaign, branding).

  • Built strong foundations in e-commerce design strategy—skills that I carried forward into later roles.

More Projects

Branding

Snapdeal

Campaigns, Branding & Digital Creatives

Year :

2014-2017`

Industry :

E-commerce

Client :

Snapdeal

Project Duration :

2014-2017`

Problem

Back in 2014, Snapdeal was scaling fast and needed a design system for campaigns that worked across both print and digital media.
The challenge was to deliver consistent, high-quality creative output across festivals, product launches, office branding, and customer engagement campaigns—all while working under very tight deadlines.

Research

  • Studied e-commerce competitors and their festive campaigns.

  • Explored user engagement touchpoints like mailers, push notifications, and campaign landing pages.

  • Worked closely with marketing and growth teams to understand what drives customer trust and conversions.

Solution

I contributed to multiple high-impact projects at Snapdeal, including:

  1. Dil Ki Deal - Snapdeal Campaign

    • Designed festive campaign creatives for digital + print.

    • Balanced emotional appeal with strong product highlights.

  2. Print & Outdoor Ads

    • Delivered newspaper ads, hoardings, and Metro creatives.

    • Ensured visibility and recall through impactful layouts.

  3. Digital & Growth Campaigns

    • Designed responsive layouts for campaign landing pages.

    • Created mailers, push notifications, and banners to drive sales and engagement.

  4. Office Space Branding

    • Worked on Snapdeal office interiors and wall branding.

    • Extended the brand’s story into a physical workspace.

Impact

  • Contributed to Snapdeal’s brand consistency during a high-growth phase.

  • Learned and applied end-to-end design workflows (print, digital, campaign, branding).

  • Built strong foundations in e-commerce design strategy—skills that I carried forward into later roles.

More Projects

Branding

Snapdeal

Campaigns, Branding & Digital Creatives

Year :

2014-2017`

Industry :

E-commerce

Client :

Snapdeal

Project Duration :

2014-2017`

Problem

Back in 2014, Snapdeal was scaling fast and needed a design system for campaigns that worked across both print and digital media.
The challenge was to deliver consistent, high-quality creative output across festivals, product launches, office branding, and customer engagement campaigns—all while working under very tight deadlines.

Research

  • Studied e-commerce competitors and their festive campaigns.

  • Explored user engagement touchpoints like mailers, push notifications, and campaign landing pages.

  • Worked closely with marketing and growth teams to understand what drives customer trust and conversions.

Solution

I contributed to multiple high-impact projects at Snapdeal, including:

  1. Dil Ki Deal - Snapdeal Campaign

    • Designed festive campaign creatives for digital + print.

    • Balanced emotional appeal with strong product highlights.

  2. Print & Outdoor Ads

    • Delivered newspaper ads, hoardings, and Metro creatives.

    • Ensured visibility and recall through impactful layouts.

  3. Digital & Growth Campaigns

    • Designed responsive layouts for campaign landing pages.

    • Created mailers, push notifications, and banners to drive sales and engagement.

  4. Office Space Branding

    • Worked on Snapdeal office interiors and wall branding.

    • Extended the brand’s story into a physical workspace.

Impact

  • Contributed to Snapdeal’s brand consistency during a high-growth phase.

  • Learned and applied end-to-end design workflows (print, digital, campaign, branding).

  • Built strong foundations in e-commerce design strategy—skills that I carried forward into later roles.

More Projects

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